Subway to Sue CBC For 'False' Reports About Chicken Products
20 March, 2017, 00:17 | Author: Eloise Marshall
(CBC) following a TV expose which claimed that 50% of the fast food chain's chicken was made from soybeans.
With the results in hand, Subway once again claimed that CBC Marketplace used factually incorrect data to suggest the chicken Subway serves might not be all chicken. The report also said that store-bought chicken was typically 100% chicken. The Marketplace episode in question aired on February 24 and was entitled, "The Chicken Challenge". In its report, the Canadian Broadcasting Corp had claimed that DNA tests run on Subway's Oven Roasted Chicken Sandwich revealed that it contained only 53.6% chicken (the remaning percentage was soy) while the Sweet Onion Chicken Teriyaki contained only 42.8% of chicken.
The same test discovered that other fast food chain chicken products contained about 85 to 90 percent chicken, in contrast to Subway's 50 percent.
While Subway did not provide additional comment on the lawsuit, a franchisee in Canada tells the Post that he's anxious that publicity from the CBC report could cause company sales to suffer.
Subway countered the report last week with science of its own, saying that two independent tests confirmed the meat was actually chicken.
Subway responded with tests of its own from two independent labs in the USA and Canada, showing only trace amounts of soy in the Canadian chicken products.
"Our chicken is 100 percent white meat with seasonings, marinated, cooked and delivered to our restaurants", Subway chief of food safety & quality Dave Theno said. The company claims the story was "defamatory and absolutely false". The CBC tells the Star it has so far only received a "notice of action" about the complaint, not the actual statement of claim that sets the suit in motion.
The company added that it shared its results with "Marketplace", as well as "the lab that conducted the flawed test".
CBC spokeswoman Emma Bédard defended the network's coverage in a statement to TheWrap, saying, "We believe our journalism to be sound and there is no evidence that we've seen that would lead us to change our position". One Subway franchisee, Bob Grewal, told the Post that researchers told Subway officials "the CBC twisted all the facts".
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