Published: Fri, March 30, 2018
Culture | By Margie Dunn

Facebook reveals new security settings amid privacy concerns

Facebook reveals new security settings amid privacy concerns

Facebook wants to regain the trust of its users, so expect to see these changes rolled out in the next few weeks. This ranges from what ads users see, the ability to add two-factor authentication, and controlling who sees a user's profile.

Facebook Chief Executive Mark Zuckerberg has repeatedly apologised for the mistakes the company made and has promised to crack down on abuse of the Facebook platform and restrict developers' access to user information.

Facebook Inc (FB.O) said on Wednesday it would end its partnerships with several large data brokers who help advertisers target people on the social network, a step that follows a scandal over how Facebook handles personal information. Following news that millions of users' personal data had been collected without permission by a third party, the social media giant caught some flak for the way it handled metadata collection on Android. That data, generated over years of games and personality quizzes that had access to private information, is largely still stored outside of Facebook's grasp by the private individuals and companies that built those applications.

Facebook settings as they appear before (left) and after (right) recent changes. Wednesday, the company announced some changes.

Facebook also said it will propose updates to its terms of service in the coming weeks and update its privacy policy, but gave no further details.

Since the scandal broke, Facebook's stock has tumbled, wiping out more than $100 billion in market value.

To download your Facebook data, go to settings on your desktop or laptop, and then click download a copy of your Facebook data at the bottom.

All eyes will be on F8 to see how Facebook responds to the barrage of negative press about its network - but when it comes to future smart home devices, it might be a while yet until consumers feel safe enough to let Facebook into their homes. Facebook, as you might expect, doesn't actually cover that in today's announcement, so if you're wondering if Facebook holds onto your information even after you've deleted it, it's probably safe to assume it does.

The change could shine a light on the little-understood data practices that undergird the enormous digital advertising industry that serves as the revenue engine for much of Silicon Valley.

Lawmakers in the United States and Britain are still clamoring for Zuckerberg himself to explain how users' data ended up in the hands of Cambridge Analytica.

Facebook sources tell CNNMoney the 33-year-old CEO has come to terms with the fact that he will have to testify before Congress within a matter of weeks, and Facebook is now planning the strategy for his testimony.

Facebook has apologized and vowed to fix the problem.

"If any such downstream entity misused data from Facebook, what is the protection available to the data subject?" it asked. First, it was for letting Russian hackers use the platform to influence the presidential election.

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